Born under the bright Australian sun, Zepure is a story of resilience, love, and staying true to one’s roots. Its soul carries the gentle breeze of loved ones lost too soon, a tribute to the memories that shape us.The name “Zepure,” meaning “breeze” in Armenian, holds a deep connection to my family. After losing my grandparents and cousin in a tragic air crash, I found myself clinging to the memory of their love—a love that lingers like a soft breeze, offering comfort and strength when everything else feels lost.

As someone who was born overseas and grew up navigating life in a new country, I often felt torn between embracing my heritage and trying to fit in. It wasn’t always easy to stay rooted, especially in a world that often demands conformity. But Zepure stands as a reminder that our individuality—our uniqueness is our greatest strength.

Zepure was born from this journey—a blend of my heritage, my struggles, and my vision. It represents resilience and individuality, reminding us that even in our struggles, there’s beauty in staying authentic.

I created Zepure because I was tired of compromising—tired of settling for overpriced sunglasses that didn’t feel special or authentic. I wanted to design premium sunglasses that feel luxurious yet accessible, crafted for those who value quality and style but don’t want to break the bank.

Zepure isn’t just about sunglasses—it’s about celebrating life’s breezes, the small yet profound moments that remind us of who we are and where we come from. Each pair is crafted to make you feel bold, confident, and unapologetically yourself, no matter where your journey takes you.

Our mission:

At Zepure, we believe sunglasses should be more than just an accessory—they should be a perfect combination of style, quality, and function. That’s why every pair of Zepure sunglasses is crafted with meticulous attention to detail, using premium acetate frames for a luxurious feel and exceptional durability

Our polarized lenses provide the highest level of UV protection, ensuring your eyes are shielded from harmful rays while reducing glare for ultimate clarity. Designed to complement your individuality, Zepure sunglasses effortlessly blend modern, sleek aesthetics with timeless charm

Whether you’re soaking up the Australian sun or adding the finishing touch to your look, Zepure sunglasses are your go-to for bold, confident, and effortless style. Don’t just wear sunglasses—make a statement.

Our mission is to inspire authenticity and confidence by creating sunglasses that celebrate your uniqueness. We aim to provide premium quality and stylish designs without breaking the bank, empowering you to express yourself freely and boldly